National Portfolio Day Poster

This poster was used to promote the same National Portfolio Day as did the postcard and used the same language of "Be Seen" In this piece what is being seen are multiple pieces of student artwork that have been done by students at MCAD, showing what kinds of pieces could be found in a student's portfolio. The title "Be Seen" sits behind the list of colleges that will be attending the event at MCAD. There are also words through out the poster that are qualities that they should be keeping in mind while putting together their portfolio: technical skills, observation, process, etc. The poster is accordion folded and mailed, and the back of the poster turns into a short book explaining what the event is, what students should bring, what to look for in an art school and how to get to this event. This poster drew from the view book style in a looser way, while incorporating vector graphics from the college's identity system.